Industrial design is the practical application of both art and science to improve a product in its functional and aesthetic features, in order to enhance its commercial viability. It comes to use both for products which are in the development stage and those that are already in the market.
Industrial design primarily focuses on how an end user will relate to a certain product. The consumers must see the product as worthy and valuable enough to spend money on. This optimization is attained by adding new features to the product so that it becomes more useful, and by enhancing its looks so that it ends up being more attractive to customers.
This requires an elaborate study into the purchasing habits of the consumer, which can then be taken into account by the designers of the product. This should be succeeded by other features like drawing, prototyping, and a thorough testing before the item is ready for marketing. These days, 3D software is used to accomplish many of these tasks, and CAD applications are of excellent help to designers.
The basic emphasis of industrial design is to improve the overall feel of the product. Designers need to concentrate upon many factors other than the looks of the product. These include sturdiness, utility, ergonomics and the user friendliness of the product. Designers can also lower the manufacturing cost by bringing about some changes in the design of the product.
Industrial design also includes other aspects such as packaging a product, study of a buyer's psychological reaction towards a product, and his or her level of emotional attachment to the product. It is for this reason that industrial designers have to go through years of rigorous training to make themselves suitable for the profession and start handling live projects.
Some of the renowned industrial designers are Raymond Loewy, designer of the Coca-Cola bottle, Jonathan Ive, credited with designing the iMac and Brooks Stevens, the most accredited designer of the Harley-Davidson motorcycle.
Industrial design primarily focuses on how an end user will relate to a certain product. The consumers must see the product as worthy and valuable enough to spend money on. This optimization is attained by adding new features to the product so that it becomes more useful, and by enhancing its looks so that it ends up being more attractive to customers.
This requires an elaborate study into the purchasing habits of the consumer, which can then be taken into account by the designers of the product. This should be succeeded by other features like drawing, prototyping, and a thorough testing before the item is ready for marketing. These days, 3D software is used to accomplish many of these tasks, and CAD applications are of excellent help to designers.
The basic emphasis of industrial design is to improve the overall feel of the product. Designers need to concentrate upon many factors other than the looks of the product. These include sturdiness, utility, ergonomics and the user friendliness of the product. Designers can also lower the manufacturing cost by bringing about some changes in the design of the product.
Industrial design also includes other aspects such as packaging a product, study of a buyer's psychological reaction towards a product, and his or her level of emotional attachment to the product. It is for this reason that industrial designers have to go through years of rigorous training to make themselves suitable for the profession and start handling live projects.
Some of the renowned industrial designers are Raymond Loewy, designer of the Coca-Cola bottle, Jonathan Ive, credited with designing the iMac and Brooks Stevens, the most accredited designer of the Harley-Davidson motorcycle.
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